Under Armour Launches Curry 5 "Hack Of The Week" Contest

Under Armour has officially announced that UA ICON users are now able to submit their own UA ICON Curry 5 sneaker designs for a chance to win several prizes.

According to Under Armour, hose who join the revolution will be rewarded with prizes consisting of UA gift cards and one grand prize: an all-expenses paid Warriors game day experience including tickets, travel and accommodations. 

  • The contest, called “Hack of the Week,” will consist of four rounds:
    • Participants can enter and learn more about the contest at HackTheCurry5.com
    • At the end of each round, a panel of Under Armour Basketball and UA ICON judges will select the two entrants with the highest-scoring submissions
    • The judges’ criteria will include the aesthetic of the design, creativity of the design description and creativity of the designs that ties to how the designer is WIRED DIFFERENT
    • The designs of the two selected entrants by the UA judges will be featured in @UABasketball’s Instagram Story a poll for public voting.
    • Whoever receives the highest number of votes in the poll will be deemed a potential winner. These four winners will advance to the Final, where the public will vote @UABasketball’s Instagram Story on who deserves the grand prize.
  • Entry Periods:
    • 7/16 - 7/22 (Judging 7/23 - 7/29)
    • 7/30 - 8/5 (Judging 8/6 - 8/12)
    • 8/13 - 8/19 (Judging 8/20 - 8/26)
    • 8/27 - 9/2 (Judging 9/3 - 9/9)

“Hack of the Week” is open to US and Canadian residents only who are at least 13 years old with an Instagram account. The Curry 5 ICON custom retails for $170 in adult sizes and $140 for kids. Start customizing your pair today at UnderArmour.com.